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Search Engine Services SEO Insurance Policy Information

Search Engine Services SEO Insurance

Search Engine Services SEO Insurance To your clients, SEO or SEM may seem a little bit like black magic - to them, it's an assortment of tricks that can boost their web traffic, click rates, and search engine rankings. You help them sort out the challenges of digital marketing and improve their web presence. To protect your firm from the cost of client lawsuits and other financial risks, you can invest in search engine services SEO insurance.

Search engine services SEO insurance protects your online business from lawsuits with rates as low as $27/mo. Get a fast quote and your certificate of insurance now.

How Much Does Search Engine Services SEO Insurance Cost?

The average price of a standard $1,000,000/$2,000,000 General Liability Insurance policy for small search engine services SEO businesses ranges from $27 to $49 per month based on location, size, payroll, sales and experience.

Types Of Search Engine Services SEO Policies

The best coverage for your business depends on the type of SEO or SEM services that you provide. Many people try to spread their coverage by taking on both professional liability and general liability policies. Getting both means that they get the best coverage for their businesses. Although in most cases, a custom search engine services SEO insurance plan will be custom fit to meet your needs. Below are some examples of risks covered by a SEO / SEM insurance policy:

Professional Liability: Also know as erros and omissions insurance (E&O), this search engine services SEO insurance protects your firm from legal and financial issues related to any failures in professional service related to negligence. These could include improperly rendering these services or failing to provide them completely.

For example, an online retailer hires your SEO firm to rewrite website copy, maintain blogs, and improve search rankings. After the revamped website is launched, the retailer falls in search engine rankings. As it seems competing retailers also sought SEO services and leap frogged your client on the search results. Well, you did your job, but that does not stop the retailer from filing a law suit for damages. If you have E&O insurance, it will cover legal fees, court costs, and settlements.

General Liability: General liability insurance covers property damage, bodily injury, and personal injury caused by your operations. Mistakes in your operations could physically harm someone or their property. Mistakes could also damage someone's reputation or interfere with their privacy. General liability insurance covers medical costs, property damages, and legal fees.

Following are some examples situations involving third parties (people not employed by your firm) that could lead to lawsuits:

  • A mail carrier falls on your property and is injured (Personal injury lawsuits).
  • A customer trips, walking into your office and damages their laptop (Damaged property lawsuits).
  • A competitor sues your firm for using its trademark or copyright on your website (Advertising injury lawsuits).

Workers Compensation Insurance: Workers comp is available to provide coverage for medical costs, lost wages, and things like physical therapy and rehabilitation for injuries and illnesses that are work-related. In addition to protecting your employees, it also protects your business: employees who receive workers comp payments relinquish their right to sue their employer for negligence.

Workers compensation is also required in most states for any non-owner employees. Also it is commonly a contractually required search engine services SEO insurance coverage by company's that hire you for SEO and SEM services.

Computer and Electronic Equipment Coverage: Covers accidental damage or loss to computers and electronic equipment and data. There are various policies/coverages available:

  • All risks vs. named peril policies. An all risk policy provides coverage for all risks, excepting only those your policy specifically identifies. On the other hand, a named peril policy covers only the specific risks that the policy identifies.
  • Replacement value coverage. You will be covered for the cost of replacing your damaged or stolen equipment (subject to your search engine services SEO insurance policy's limits) rather than only for what you paid initially for the equipment.

Business Interruption: Business interruption insurance responds when you are forced out of regular operation because of a covered loss. The coverage pays you for the earnings your firm loses because it cannot operate normally. Some business interruption policies pay only for lost earnings, while others also include additional expenses associated with moving to a temporary location as reconstruction is taking place.

Umbrella: An umbrella liability policy provides excess coverage over and above your other liability coverages. It is designed to protect against unusually high losses, when the policy limits of one of the underlying search engine services SEO insurance policies have been used up.

Why Is Search Engine Services Insurance Important?

The SEM / SEO industry is one of the most dynamic and pioneering industries in the world. This insurance is so vital considering that technology is forever changing and evolving which forces your business to constantly change with the times. With this constant evolution, not only are the current liabilities vast but new exposures pop up everywhere you turn.

Search Engine Services SEO Insurance

If you can't be found through online search engines, you're invisible. Your clients know this, and they turn to you to connect with web users who want what they have to offer. But search engines are complex tools, and even slight deviations from your recommendations can lead to mediocre results. If your clients point the finger at you (via a lawsuit), search engine services SEO insurance will cover you.

Types Of Small Business Insurance - Requirements & Regulations

Perhaps you have the next great idea for a product or service that you know will appeal to your local area. If you've got a business, you've got risks. Unexpected events and lawsuits can wipe out a business quickly, wasting all the time and money you've invested.

Operating a business is challenging enough without having to worry about suffering a significant financial loss due to unforeseen and unplanned circumstances. Small business insurance can protect your company from some of the more common losses experienced by business owners, such as property damage, business interruption, theft, liability, and employee injury.

Purchasing the appropriate commercial insurance coverage can make the difference between going out of business after a loss or recovering with minimal business interruption and financial impairment to your company's operations.

Small Business Information

Insurance is so important to proper business function that both federal governments and state governments require companies to carry certain types. Thus, being properly insured also helps you protect your company by protecting it from government fines and penalties.

Small Business Insurance Information

In the business world, there are many risks faced by company's every day. The best way that business owners can protect themselves from these perils is by carrying the right insurance coverage.

The The National Association of Insurance Commissioners (NAIC) is the U.S. standard-setting and regulatory support organization. Through the NAIC, state insurance regulators establish standards and best practices, conduct peer review, and coordinate their regulatory oversight.

Commercial insurance is particularly important for small business owners, as they stand to lose a lot more. Should a situation arise - a lawsuit, property damage, theft, etc. - small business owners could end up facing serious financial turmoil.

According to the SBA, having the right insurance plan in place can help you avoid major pitfalls. Your business insurance should offer coverage for all of your assets. It should also include liability and casual coverage.

Types Of Small Business Insurance

Choosing the right type of coverage is absolutely vital. You've got plenty of options. Some you'll need. Some you won't. You should know what's available. Once you look over your options you'll need to conduct a thorough risk assessment. As you evaluate each type of insurance, ask yourself:

  • What type of business am I running?
  • What are common risks associated with this industry?
  • Does this type of insurance cover a situation that could feasibly arise during the normal course of doing business?
  • Does my state require me to carry this type of insurance?
  • Does my lender or do any of my investors require me to carry this type of policy?

A licensed insurance agent or broker in your state can help you determine what kinds of coverages are prudent for your business types. If you find one licensed to sell multiple policies from multiple companies (independent agents) that person can often help you get the best insurance rates, too. Following is some information on some of the most common small business insurance policies:

Business Insurance Policy Type What Is Covered?
General Liability InsuranceWhat is covered under commercial general liability insurance? It steps in to pay claims when you lose a lawsuit with an injured customer, employee, or vendor. The injury could be physical, or it could be a financial loss based on advertising practices.
Workers Compensation InsuranceWhat is covered under workers compensation insurance? This type of insurance protects a business and its owner(s) from claims by employees who suffer a work-related injury, illness or disease. Workers comp typically provides the injured employee with benefits to cover medical expenses, a portion of his/her lost wages, rehabilitation costs if applicable, and permanent partial or permanent total disability.
Product Liability InsuranceWhat is covered under product liability insurance? I pays an injured party's settlement or lawsuit claim arising from a defective product. These are usually caused by design defects, manufacturing defects, or a failure to provide adequate warning or instructions as to how to safely use the product.
Commercial Property InsuranceWhat is covered under business property insurance? General liability policies don't cover damages to your business property. That's what commercial property insurance is for. It protects all of the physical parts of your business: your building, your inventory, and your equipment, giving you the funds you need to replace them in the event of a disaster. If you work from home, you might consider a Home Based Business Insurance policy instead.
Business Owners Policy (BOP)What is covered under a business owners policy (BOP)? This is a policy designed for small, low-risk businesses. It simplifies the basic insurance purchase process by combining general liability policies with business income and commercial property insurance.
Commercial Auto InsuranceWhat is covered under business auto insurance? This type of insurance covers automobiles being used for business purposes. This could include a fleet of business-only vehicles or a single company car. In some cases it might cover your car or your employee's car while they're being used for business. These policies have much higher limits, ensuring you can cover your costs if one of these vehicles gets into an accident.
Commercial Umbrella PoliciesWhat is covered under commercial umbrella insurance? This type of policy is a sort of "gap" insurance. It covers your liability in the event that a court verdict or settlement exceeds your general liability policy limits.
Liquor Liability InsuranceWhat is covered under liquor liability insurance? It covers bodily injury or property damage caused by an intoxicated person who was served liquor by the policy holder.
Professional Liability (Errors & Omissions)What is covered under professional liability insurance? This type of business insurance is also known as malpractice oe E&O. It covers the damages that can arise from major mistakes, especially in high-stakes professions where mistakes can be devastating.
Surety BondWhat is covered under surety bonds? Bonding is a contract where one party, the SURETY (who assures the obligee that the principal can perform the task), guarantees the performance of certain obligations of a second party, the PRINCIPAL (the contractor or business who will perform the contractual obligation), to a third party, the OBLIGEE (the project owner who is the recipient of an obligation).


Who Needs General Liability Insurance? - Virtually every business. A single lawsuit or settlement could bankrupt your business five times over. You might also need this policy to win business. Many companies and government agencies won't do business with your company until you can produce proof that you've obtained one of these policies.

Business Insurance Required by Law
Small Business Commercial Insurance

If you have any employees most states will require you to carry worker's compensation and unemployment insurance. Some states require you to insure yourself even if you are the only employee working in the business.

Your insurance agent can help you check applicable state laws so you can bring your business into compliance.

Other Types Of Small Business Insurance

There are dozens of other, more specialized forms of small business insurance capable of covering specific problems and risks. These forms of insurance include:

  • Business Interruption Insurance
  • Commercial Flood Insurance
  • Contractor's Insurance
  • Cyber Liability
  • Data Breach
  • Directors and Officers
  • Employment Practices Liability
  • Environmental or Pollution Liability
  • Management Liability
  • Sexual Misconduct Liability

Whether you need any or all of these policies will depend on the results of your risk assessment. For example, you probably don't need an environmental or pollution policy if you're running an IT company out of a leased office, but you would need data breach and cyber liability policies to fully protect your business.

Also learn about small business insurance requirements for general liability, business property, commercial auto & workers compensation including small business commercial insurance costs. Call us (855) 767-7828.

Additional Resources For Advertising, Marketing & Media Insurance

Learn about small business media liability insurance - a specialized form of professional liability insurance that provides protection for legal claims brought by third parties.


Advertising, Marketing And Media Insurance

Media operations are fast-paced businesses with unique property and liability insurance exposures. They depend more and more on computer systems and up-to-date software programs. These businesses usually have extensive contracts with both freelance individuals and corporations.

In addition, personal injury liability and confidentiality issues must be addressed. Insurance coverage for these concerns must be as comprehensive, flexible and responsive as the organization seeking it.

Advertising and Media Liability Insurance provisions are not standardized, so it is critical to carefully review a particular form's basic features and available coverage options. While some carriers offer coverage on an open perils basis, most will provide coverage only on a named perils basis.

The named perils generally include coverage against allegations involving defamation, disparagement of an individual's reputation, product disparagement, invasion or infringement of the right of privacy, infliction of emotional distress, plagiarism, piracy, infringement of copyright, trademark, or other intellectual property, newsgathering torts such as trespass and assault, unfair competition with respect to other covered communication perils, and errors and omissions.

Coverage can be written on a claims-made basis or on occurrence-based forms. The occurrence basis affords additional protection to the insured as coverage is provided for a claim or event occurring during the policy period, even if the coverage expires or is cancelled or nonrenewed.

Most media liability policies provide a Limit of Liability per event, plus an Aggregate Limit of Liability for all events covered during the policy term. Some carriers now offer coverage without requiring an Aggregate Limit of Liability. Such a policy is an advantage to the insured as this eliminates the fear that the policy limits will run out before the policy expires.

Minimum recommended small business insurance coverage: Building, Business Personal Property, Business Income with Extra Expense, Employee Dishonesty, Money and Securities, Accounts Receivable, Bailees' Customers, Computers, Valuable Papers and Records, General Liability, Employee Benefits Liability, Professional and Advertising Liability, Umbrella Liability, Hired and Non-owned Auto Liability & Workers Compensation.

Other commercial insurance policies to consider: Earthquake, Equipment Breakdown, Flood, Computer Fraud, Forgery, Special Floater, Cyber Liability, Employment-related Practices Liability, Business Automobile Liability and Physical Damage, Foreign Automobile Liability and Physical Damage, Foreign Workers Compensation, Repatriation Expense and Stop Gap Liability.


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