Public Relations Insurance Policy Information
Public Relations Insurance. Public relations agencies are primarily engaged in designing and implementing public relations campaigns for their clients. They also engage in lobbying, political consulting and media relations on behalf of their clients. They are paid large sums of money to engage in these activities. They are often needed because a situation is already delicate and their expertise is required to smooth things over.
But even the most tactful and strategic PR professionals sometimes find themselves on the receiving end of angry accusations of libel, slander, or defamation. Unintended plagiarism & client record theft are other common causes of claims against your firm. Defending yourself against negligence claims like these costs time, money and can damage your own & your firm's reputation - that's why it's important to be fully covered.
If a client sues your firm, how much would it cost? For most firms, the cost of a lawsuit - often six or seven figures - could be devastating. Fortunately, public relations insurance can help offer protection by paying for your legal expenses.
Public relations insurance protects your PR firm from lawsuits with rates as low as $37/mo. Get a fast quote and your certificate of insurance now.
Below are some answers to commonly asked public relations insurance questions:
- How Much Does Public Relations Insurance Cost?
- Why Do PR Firms Need Professional Liability Insurance?
- What Type Of Insurance Do Public Relations Firms Need?
How Much Does Public Relations Insurance Cost?
The average price of a standard $1,000,000/$2,000,000 General Liability Insurance policy for small public relations firms ranges from $37 to $59 per month based on location, size, payroll, sales and experience.
Why Do PR Firms Need Professional Liability Insurance?
In the constantly changing world of PR it can be easy to make a mistake and when your firm is representing others, you need to ensure that you have public relations insurance protection.
As an example, a PR firm could be sued because they failed to improve the image of a professional athlete, resulting in the loss of a corporate endorsement. Also, a PR firm could be sued by a lobbying organization because they did not succeed in changing public opinion regarding a certain issue.
Due to the possibility of facing expensive lawsuits, public relations consultants should consider purchasing professional liability, also know as errors and omissions (E&O) insurance. This public relations insurance covers you for the financial consequences of any mistakes you, or your staff, may make in providing professional advice.
It also protects against allegations of professional misconduct or negligence to help safeguard your personal and business reputation.
If you're sued, your legal bill could easily reach six figures. Think about all of the potential costs:
- Lawyers' fees.
- Expert witness expenses.
- Settlements costs.
- Damages owed to a client, customer, or other injured party.
Professional liability insurance can cover these expenses, shielding you from the high price of a lawsuit.
What Type Of Insurance Do Public Relations Firms Need?
Commercial General Liability Insurance: General liability protects your firm from a variety of claims, including property damage and bodily injury. For example...
If you're meeting with a client and spill coffee on their laptop, you're legally liable for causing the damage (and potentially for loss of documents and data, too). Also, slip and fall type accidents in your office are covered as well.
Workers Compensation: Workers comp for PR firms covers the cost of compensation if an employee of your business is injured or becomes ill as a direct result of the work they undertake for your firm. If your firm has any employees you are required to hold an employers' liability insurance policy by law in most states.
Directors and Officers Liability: This public relations insurance protects directors and officers of your firm if there is a lawsuit claiming they managed it without proper regard for the rights of others. The policy will pay any judgment for which you are legally liable, up to the policy limit.
It also provides for legal defense costs, which can be substantial even where there has been no wrongdoing.
Business Owner's Policy (BOP): BOP insurance bundles basic coverage from property and liability risks into one package. This type of public relations insurance often includes coverage for property, liability, crime, and businessincome.
BOP also often includes business interruption insurance, which reimburses you up to a year of lost revenue from damages. BOP insurance does not include coverage for E&O and commercial vehicles. workers' comp, health, and disability insurances are also not part of a BOP.
Commercial Insurance And Business Industry Classification
- SIC CODE: 8743 Public Relations Services
- NAICS CODE: 541820 Public Relations Agencies
- Suggested ISO General Liability Code(s): 47367
- Suggested Workers Compensation Code(s): 8810
Description for 8743: Public Relations Services
Division I: Services | Major Group 87: Engineering, Accounting, Research, Management, And Related Services | Industry Group 874: Management And Public Relations Services
8743 Public Relations Services: Establishments primarily engaged in the preparation of materials, written or spoken, which are designed to influence the general public or other groups in promoting the interests of their clients.
- Public relations services
Public Relations Insurance - The Bottom Line
You know you need public relations insurance to protect your firm. But how much do you need to set aside in your budget to cover the costs? You have to decide what level of cover is enough for you. Consider what you do, who you do it for and how much it's worth. Think about worst-case scenario and what could go wrong.
Always bear in mind that it better to have too much coverage a opposed not enough. Your legal defense can be very costly. Your public relations insurance coverage has to be enough to cover all of this.
Your insurance costs vary depending on your firm's size, location, among a other factors. Talk to a professional insurance broker to get more information.
Types Of Small Business Insurance - Requirements & Regulations
Perhaps you have the next great idea for a product or service that you know will appeal to your local area. If you've got a business, you've got risks. Unexpected events and lawsuits can wipe out a business quickly, wasting all the time and money you've invested.
Operating a business is challenging enough without having to worry about suffering a significant financial loss due to unforeseen and unplanned circumstances. Small business insurance can protect your company from some of the more common losses experienced by business owners, such as property damage, business interruption, theft, liability, and employee injury.
Purchasing the appropriate commercial insurance coverage can make the difference between going out of business after a loss or recovering with minimal business interruption and financial impairment to your company's operations.
Insurance is so important to proper business function that both federal governments and state governments require companies to carry certain types. Thus, being properly insured also helps you protect your company by protecting it from government fines and penalties.
Small Business Insurance Information
In the business world, there are many risks faced by company's every day. The best way that business owners can protect themselves from these perils is by carrying the right insurance coverage.
The The National Association of Insurance Commissioners (NAIC) is the U.S. standard-setting and regulatory support organization. Through the NAIC, state insurance regulators establish standards and best practices, conduct peer review, and coordinate their regulatory oversight.
Commercial insurance is particularly important for small business owners, as they stand to lose a lot more. Should a situation arise - a lawsuit, property damage, theft, etc. - small business owners could end up facing serious financial turmoil.
According to the SBA, having the right insurance plan in place can help you avoid major pitfalls. Your business insurance should offer coverage for all of your assets. It should also include liability and casual coverage.
Types Of Small Business Insurance
Choosing the right type of coverage is absolutely vital. You've got plenty of options. Some you'll need. Some you won't. You should know what's available. Once you look over your options you'll need to conduct a thorough risk assessment. As you evaluate each type of insurance, ask yourself:
- What type of business am I running?
- What are common risks associated with this industry?
- Does this type of insurance cover a situation that could feasibly arise during the normal course of doing business?
- Does my state require me to carry this type of insurance?
- Does my lender or do any of my investors require me to carry this type of policy?
A licensed insurance agent or broker in your state can help you determine what kinds of coverages are prudent for your business types. If you find one licensed to sell multiple policies from multiple companies (independent agents) that person can often help you get the best insurance rates, too. Following is some information on some of the most common small business insurance policies:
|Business Insurance Policy Type||What Is Covered?|
|General Liability Insurance||What is covered under commercial general liability insurance? It steps in to pay claims when you lose a lawsuit with an injured customer, employee, or vendor. The injury could be physical, or it could be a financial loss based on advertising practices.|
|Workers Compensation Insurance||What is covered under workers compensation insurance? This type of insurance protects a business and its owner(s) from claims by employees who suffer a work-related injury, illness or disease. Workers comp typically provides the injured employee with benefits to cover medical expenses, a portion of his/her lost wages, rehabilitation costs if applicable, and permanent partial or permanent total disability.|
|Product Liability Insurance||What is covered under product liability insurance? I pays an injured party's settlement or lawsuit claim arising from a defective product. These are usually caused by design defects, manufacturing defects, or a failure to provide adequate warning or instructions as to how to safely use the product.|
|Commercial Property Insurance||What is covered under business property insurance? General liability policies don't cover damages to your business property. That's what commercial property insurance is for. It protects all of the physical parts of your business: your building, your inventory, and your equipment, giving you the funds you need to replace them in the event of a disaster. If you work from home, you might consider a Home Based Business Insurance policy instead.|
|Business Owners Policy (BOP)||What is covered under a business owners policy (BOP)? This is a policy designed for small, low-risk businesses. It simplifies the basic insurance purchase process by combining general liability policies with business income and commercial property insurance.|
|Commercial Auto Insurance||What is covered under business auto insurance? This type of insurance covers automobiles being used for business purposes. This could include a fleet of business-only vehicles or a single company car. In some cases it might cover your car or your employee's car while they're being used for business. These policies have much higher limits, ensuring you can cover your costs if one of these vehicles gets into an accident.|
|Commercial Umbrella Policies||What is covered under commercial umbrella insurance? This type of policy is a sort of "gap" insurance. It covers your liability in the event that a court verdict or settlement exceeds your general liability policy limits.|
|Liquor Liability Insurance||What is covered under liquor liability insurance? It covers bodily injury or property damage caused by an intoxicated person who was served liquor by the policy holder.|
|Professional Liability (Errors & Omissions)||What is covered under professional liability insurance? This type of business insurance is also known as malpractice oe E&O. It covers the damages that can arise from major mistakes, especially in high-stakes professions where mistakes can be devastating.|
|Surety Bond||What is covered under surety bonds? Bonding is a contract where one party, the SURETY (who assures the obligee that the principal can perform the task), guarantees the performance of certain obligations of a second party, the PRINCIPAL (the contractor or business who will perform the contractual obligation), to a third party, the OBLIGEE (the project owner who is the recipient of an obligation).|
Who Needs General Liability Insurance? - Virtually every business. A single lawsuit or settlement could bankrupt your business five times over. You might also need this policy to win business. Many companies and government agencies won't do business with your company until you can produce proof that you've obtained one of these policies.
Business Insurance Required by Law
If you have any employees most states will require you to carry worker's compensation and unemployment insurance. Some states require you to insure yourself even if you are the only employee working in the business.
Your insurance agent can help you check applicable state laws so you can bring your business into compliance.
Other Types Of Small Business Insurance
There are dozens of other, more specialized forms of small business insurance capable of covering specific problems and risks. These forms of insurance include:
- Business Interruption Insurance
- Commercial Flood Insurance
- Contractor's Insurance
- Cyber Liability
- Data Breach
- Directors and Officers
- Employment Practices Liability
- Environmental or Pollution Liability
- Management Liability
- Sexual Misconduct Liability
Whether you need any or all of these policies will depend on the results of your risk assessment. For example, you probably don't need an environmental or pollution policy if you're running an IT company out of a leased office, but you would need data breach and cyber liability policies to fully protect your business.
Also learn about small business insurance requirements for general liability, business property, commercial auto & workers compensation including small business commercial insurance costs. Call us (855) 767-7828.
Additional Resources For Advertising, Marketing & Media Insurance
Learn about small business media liability insurance - a specialized form of professional liability insurance that provides protection for legal claims brought by third parties.
- Advertising Agency
- Book Publishers
- Call Center
- Direct Mailing Services
- Graphic Arts
- Graphic Designers
- Magazine Publishers
- Market Research Firm
- Marketing Consultant
- Printers & Publishers
- Public Relations
- Radio Stations
- Search Engine Services SEO
- Social Media Consultant
- Television Stations
Media operations are fast-paced businesses with unique property and liability insurance exposures. They depend more and more on computer systems and up-to-date software programs. These businesses usually have extensive contracts with both freelance individuals and corporations.
In addition, personal injury liability and confidentiality issues must be addressed. Insurance coverage for these concerns must be as comprehensive, flexible and responsive as the organization seeking it.
Advertising and Media Liability Insurance provisions are not standardized, so it is critical to carefully review a particular form's basic features and available coverage options. While some carriers offer coverage on an open perils basis, most will provide coverage only on a named perils basis.
The named perils generally include coverage against allegations involving defamation, disparagement of an individual's reputation, product disparagement, invasion or infringement of the right of privacy, infliction of emotional distress, plagiarism, piracy, infringement of copyright, trademark, or other intellectual property, newsgathering torts such as trespass and assault, unfair competition with respect to other covered communication perils, and errors and omissions.
Coverage can be written on a claims-made basis or on occurrence-based forms. The occurrence basis affords additional protection to the insured as coverage is provided for a claim or event occurring during the policy period, even if the coverage expires or is cancelled or nonrenewed.
Most media liability policies provide a Limit of Liability per event, plus an Aggregate Limit of Liability for all events covered during the policy term. Some carriers now offer coverage without requiring an Aggregate Limit of Liability. Such a policy is an advantage to the insured as this eliminates the fear that the policy limits will run out before the policy expires.
Minimum recommended small business insurance coverage: Building, Business Personal Property, Business Income with Extra Expense, Employee Dishonesty, Money and Securities, Accounts Receivable, Bailees' Customers, Computers, Valuable Papers and Records, General Liability, Employee Benefits Liability, Professional and Advertising Liability, Umbrella Liability, Hired and Non-owned Auto Liability & Workers Compensation.
Other commercial insurance policies to consider: Earthquake, Equipment Breakdown, Flood, Computer Fraud, Forgery, Special Floater, Cyber Liability, Employment-related Practices Liability, Business Automobile Liability and Physical Damage, Foreign Automobile Liability and Physical Damage, Foreign Workers Compensation, Repatriation Expense and Stop Gap Liability.